From Italy
to a Fitzrovia table.
More than three decades of family hospitality — sharing the flavours, traditions, and warmth of Italy in the heart of Fitzrovia since 1990.
Fitzrovia · London W1 
Our Story
Demartino · Fitzrovia · London W1With roots on Great Portland Street since 1990
The story began on Great Portland Street in 1990 with La Perugina, a small Italian sandwich bar. Over the years it evolved into Demartino, becoming a familiar Fitzrovia destination for authentic Italian food, carefully selected wines and warm hospitality.
Over more than three decades, Demartino has welcomed generations of diners for family meals, business lunches, celebrations and special occasions, while remaining true to the values that have defined it from the beginning.
“Good food brings people together. Everything else is about making them feel at home.”— The Demartino Team
The principles we cook by.
Fresh ingredients delivered daily. Traditional recipes inspired by Italy’s regions. Carefully selected wines, experienced chefs, and genuine hospitality at every table. These are the principles that have guided Demartino for more than three decades.
Fresh Ingredients
Delivered daily and chosen with care, quality ingredients are at the heart of every dish we serve.
Italian Traditions
Inspired by the regions of Italy, our recipes celebrate authentic flavours, time-honoured techniques, and simple, honest cooking.
Curated Wines
Our wine list has been thoughtfully assembled over decades, with the same care given to every bottle as every dish on the menu.
Generations of Experience
Drawing on decades of experience in Italian restaurants, our team brings traditional techniques, attention to detail, and consistency to every service.
Every Table Matters
For more than three decades, our dining room has welcomed guests from across London and around the world. Every table matters, and every guest receives the same warm welcome.
Genuine Hospitality
Independent, family-run, and proudly serving Fitzrovia since 1990, genuine hospitality remains at the heart of everything we do.
The heart of Demartino.
For more than three decades, Demartino has welcomed guests to the heart of Fitzrovia, sharing the true flavours of Italy through fresh ingredients, regional recipes, and genuine hospitality.
Fresh ingredients arrive daily in our kitchen, inspiring a menu of authentic pasta dishes, regional Italian favourites, daily specials, fresh fish, and quality meats. A variety of vegetarian and vegan options are also available, prepared with the care and simplicity that define Italian cooking.
Our carefully curated wine list brings together wines from across Italy, each chosen to complement our menu and the moments shared around the table.
What matters most, however, is the hospitality. Relaxed, welcoming, and unmistakably Italian, Demartino remains a place where good food, good wine, and good company come together.
Fitzrovia · London W1 Come sit at our table.
Where great food, fine wine, and good company come together.